Do you want to know how animals are raised and cared for by family farmers?

This week we have a small team working the Ohio Pork Producers Council and are on location talking to Ohio family hog farmers. The purpose of the work is to impact food purchasers to buy bacon, ham, pork chops or whatever your favorite cut of pork is, with trust and confidence. Before the food purchase is made, we know consumers want to know farmers and  how they care for their animals. Here is a look into our team’s perspective of the work we are doing and insight from being on the farms, talking to the multi-generational farmers.

The Ohio Pork Producers Council and hundreds of similar farmer-funded organizations like it have an opportunity to engage in a conversation about how our food is safely raised on family farms. Rather than allow non-ag audiences try to tell an inaccurate story of Ohio’s family hog farmers, the Ohio Pork Producers Council is empowered to tell their family farm stories and engage with food purchasers to share those stories.

Listen in to what Les Kahl, AdFarm Senior US Partner and Creative Director, shot and edited today from his iPhone while on location and learn about Ohio hog farms.

Have you ever visited a hog farm? Share with us your experience. If not, what are your perceptions of a hog farm?

Les Kahl is a Senior US Partner and Creative Director. Les has over 20 years of experience working on creative strategy, direction and execution and resides in Kansas City with his wife and two children. Les can be reached at les.kahl@adfarmonline.com

Katie Pinke lives with her husband and three children in the heart of the rural North Dakota prairie, where she connects people and businesses equally passionate about food and farming to AdFarm. You can find her @katpinke on Twitter or at Katie.Pinke@adfarmonline.com.